Let’s get the nation
MOVING
Physical inactivity is one of the defining health challenges we face as a country.
But just 20 minutes of brisk walking a day adds up fast
That’s a mile every day, and over a month, the distance of a full marathon. It’s an achievable target with meaningful benefits for both immediate wellbeing and long‑term health.
Join Movement 26.2
Let’s get the nation moving.
Now is the moment for us all to come together and build something that lasts.
Please see below for partnership or media enquiries
One in four people in England do less than 30 minutes of physical activity a week.
But people don’t choose inactivity - modern life has made movement harder.
We are at a tipping point
If we don’t act now, inactivity will increasingly shape how people live, feel, and age. But the opportunity to change is within reach.
Walking is our way in
It’s simple, free and accessible.
Regular activity like walking can add 3-4 years of healthy life.1
It is associated with around a 30% reduction in overall mortality (rising to closer to 50% in older adults).2
It can halve the risk of many conditions, including Type-2 diabetes, cardiovascular disease, and significantly reduce the risk of Alzheimer’s.3
It can lower the risk of colon or breast cancer by around 30%.4
The Great Run Company, led by former world record holder and Olympic medallist, Sir Brendan Foster, are the pioneers of encouraging mass participation in events, with a proven formula based on encouragement, support, and rewards that work.
As part of the NHS 10 year health plan, the team behind the Great North Run - marking its 45th birthday this year - are working closely with the NHS and leading experts, including Professor Daniel Lieberman, a global authority on the science of movement, Sir Keith Mills, one of Britain’s leading marketeers, and Greg Nugent, one of the leading minds behind the London 2012 Olympics and Paralympics.
Join the movement
With a national movement launching later this year, the opportunity is there for partners to join at an early stage and genuinely change people’s behaviour, tackling one of the biggest health issues the nation faces.